Mr. Melvyn Pun was appointed as the Chief Executive Officer of Yoma Strategic in 2015, driving the move to diversify the Group’s businesses along the core businesses while building its recurring income streams. He has been extensively involved in developing the Group’s relationships with key partners, including Mitsubishi Corporation, IFC, ADB, Yum! Brands, New Holland, JCB, Telenor and Pernod Ricard, amongst others.
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Prior to joining SPA, Mr. Pun spent 12 years at Goldman Sachs in Hong Kong, where he was Managing Director, Head of Asia Ex-Japan Corporate Solutions Group. In that role, he has provided financial and corporate advisory services to corporates and non-profit organisations in Asia Pacific for fund raising, investments and risk management. Mr. Pun is a founding member and an executive committee member of the Myanmar Institute of Directors. He serves on the Asia Pacific Council for The Nature Conservancy and is a Board Member of OneSky, a charity that helps the world’s vulnerable young children. He is also a Malaria Private Sector Leaders Advocate for the M2030 initiative, an effort organised by the Asia Pacific Leaders Malaria Alliance (“APLMA”) to eliminate malaria by the year 2030.
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Appointed to the Board of Yoma Strategic on 27 July 2015, Mr. Pun is an Executive Director and the Chief Executive Officer of Yoma Strategic.

Mr. Serge Pun is a Myanmar national and the Chairman of Serge Pun & Associates (Myanmar) Limited (“SPA”). In 1983, Mr. Pun founded Serge Pun & Associates Limited in Hong Kong SAR and eventually returned to the country of his birth to establish SPA in 1991. In 1992, Mr. Pun established First Myanmar Investment Company Limited (“FMI”) as one of the earliest public companies (unlisted) in Myanmar. In 2006, he led Yoma Strategic to a successful listing on the mainboard of the Singapore Stock Exchange, and in 2016, FMI became the first company to list on the Yangon Stock Exchange.
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Mr. Pun is a member of the World Economic Forum’s ASEAN Regional Strategy Group and ASEAN Regional Business Council. He is a standing member of the Chinese People’s Political Consultative Conference of Dalian and a member of the Asia Business Council. He is the Chair of the International Advisory Board of Singapore Management University for Myanmar, the Vice-Chairman and CEO of New Yangon Development Company (“NYDC”) and served as an Honorary Business Representative for Myanmar of International Enterprise Singapore from 2004 till 2006. Mr. Pun is a frequent speaker in international forums on Myanmar and ASEAN.
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Re-appointed to the Board of Yoma Strategic on 26 July 2017, Mr. Pun is the Executive Chairman of Yoma Strategic.